1. Setup and Support
- No programming required
- Web-based installation wizard
- Complete store-builder package
- Easy-to-use web interface
- Export of Store data: config data, states, users, categories, products, destination zones, taxes, delivery rates, orders, membership levels, etc.
- Import of Store data: config data, states, users, categories, products, destination zones, taxes, delivery rates, membership levels, etc.
- Out-of-the-box storefront system
- Customizable localization: multi-language, configurable currency symbol and weight/dimension measurement units, configurable list of states/provinces
- Free lifetime technical support
- Free security updates
2. Design and Layout
- 100% template-based design with separate template sets for the storefront and back end
- Fully customizable CSS-based design & layout
- W3C XHTML 1.0 Transitional compliant code
- Intuitive navigation
- WYSIWYG editor for product/category/manufacturer descriptions, language variables and static pages
- Automated product thumbnails generation with a sharpness filter
- Category thumbnail images
- Build-in template editor: preview, edit and restore templates
- The possibility to find, create and modify static HTML pages
- Customizable heading tabs
- HTML emails
3. Customer Care
- All orders stored in MySQL database
- Customers can search & browse personal order history
- Integrated configurable store product search
- Real time inventory availability check for rental items
- Customer can choose between account registration and express checkout
- Fast Lane Checkout module for quick and intuitive checkout
- The possibility to disable checkout without registering
- Password reminder for customers
- Customizable e-mail notifications/invoices
- Wish list
- "Send to friend" section
- Ability to save the customer's cart
- Newsletter management for multiple lists, edit/import/export of subscribers, news archive for customers
- Printable versions of pages
- Multiple customer types w/unique pricing for every customer type
- Price calculations based on rental duration or delivery zone
- Memberships and special pricing
- Printable invoices
- Configurable contact form
- Ability to change the order of products on the customer side
4. Product Catalog
- Setup products as available for rent or sell
- Build packages from existing rental/sale products
- Unlimited number of products
- Unlimited number of categories
- Unlimited category nesting
- Products can be assigned to unlimited number of categories
- Ability to modify multiple products simultaneously
- Members-only categories
- "Featured Products" box
- Automated display of bestsellers
- Related products, up selling and cross selling
- 1-click enable/disable switch for products and categories
- Configurable search by title, description, category, SKU, price and weight
5. Product Details
- Unlimited product options/variants/properties w/optional price modifiers
- Mark product as available for rent or sele
- Unlimited custom input fields for products
- Customer-defined prices
- HTML-enriched product descriptions
- Unlimited number of product images
- Storing images in DB or on a file system
- List a product in several categories
- Manufacturers module
- Ability to display product detailed images in popup windows
6. Merchandising and Inventory
- Discount coupon codes and gift certificates
- Full inventory control
- "Out of Stock" Messages
- Quantity discounts
- Retail and wholesale price
- Limit minimal order amount
7. Delivery and Tax
- Delivery fee calculation based on event location
- Real-time USPS, FedEx and UPS delivery calculation from one location for sold items
- Unlimited number of custom-defined delivery methods
- Flat rate, weight, order total and per-item based delivery
- Promotional "free delivery" coupons to your customers
- Add handling/freight charges
- Ability to clone a zone and all zone information
- Restrict delivery by location
- Allow your customers to choose delivery methods
- Customizable tax calculation
- Product-specific taxes
- Taxes & delivery fees depending on client's location
- "Tax exempt" feature
- GST/PST (canadian tax system)
8. Sales Analysis & Tracking
- Comprehensive statistics:
- - Number of orders
- - Number of customers
- - Product views
- - Category views
- - Products removed from cart by customers
- - Sales by product / best sellers
- - Total sales
- - Client environment settings
- - Statistics on search patterns customers use when searching products
- Searchable order data
- Easy to print Order data
- History of order changes
- Quick order/product/user search panel on a keyboard shortcut
- Printable delivery labels
- Printable rental contracts
- Search engine & incoming traffic tracker: the cart keeps referrer data for all customers
- Shipment/fulfillment interface
- Export sales & customer data for use in a spreadsheet
- Export orders to QuickBooks format
9. Payment Gateways & Methods
- Accept payments in any currency
- Allow payment via several online payment modules
- Payment systems (including PayPal payments)
- High variety of real-time credit card processors (over 100 payment gateways)
- Check processors
- Manual (offline) credit card processing
- PayPal payments
- Google Checkout option
- Predefined set of payment methods (offline): checks, purchase orders, phone orders, wire transfer and etc.
- Authorize/Capture processing mode for several payment gateways
10. Search Engine Optimization
- Pages can be indexed by all major search engines
- Custom META tags for product, category and static pages
- Custom URLs for product, category and static pages
- Customer referrer info is stored in database
- Product catalog can be generated as static HTML pages for better website performance
- Search engine optimization options group
- Page contents is placed at the top of the page HTML-code
- Search Engine Friendly URLs for product, category and static pages
11. Database and Platform Compatibility
- Open source PHP code
- Support for UNIX/Linux, Windows and Mac OS X servers
- Powered by MySQL database
- Multi-language: your e-store can work with unlimited number of languages
- Multi-lingual products
- Multi-lingual categories
- Multi-lingual product options
- Payment processing modules for all major gateways
- Flexible implementation: you can easily add new features and/or disable existing ones.
12. Repeat Customer Accommodation
- All customer's data is stored in database
- Greet regular visitors
- Registered customers can be offered discounts
- Registered customers do not have to enter their data again
- Registered customers can edit their profile
- Registered customers can access history of their orders
- Built-in newsletter engine
- Export of newsletter subscribers
- Real-time order tracking for registered customers
- Moderated product reviews and ratings
- Return Merchandise Authorization add-on to return customers' payments.
13. Web-based control panel
- Password-protected administrative access
- All changes are real-time
- Control the cart from anywhere in the world using your web browser
- Unlimited number of admin accounts
- Support for restricted "delivery/fulfillment" admin accounts
- User-defined date/time format
- Ability for administrator to act on behalf of other users (e.g. to place phone orders for customers and use Reservation system as web based point of sale system)
14. Security
- Full HTTPS/SSL support
- Secure HTTPS/SSL administrative access
- Password-protected administrative access
- Strong Blowfish encryption for sensitive customer data
- PGP-encrypted e-mail notifications
- Real-time security notifications of all failed login attempts
- Anti-Fraud module validates customer's address during checkout
- Stop list module allows disabling shop usage from specific IP
- Backup sub-system
- System fingerprints: ability to compare the status of the store files before and after modification and to discover which files have been deleted, added or modified
- Protect registration pages and e-mail forms with a random-number image